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Tales from a student-PR agency at Kent State University


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PR in the News: Erin Andrews lawsuit causes trouble for Marriott

By: Victoria Manenti and Hanna Moore

http://www.gettyimages.com/detail/news-photo/sportscaster-and-television-host-erin-andrews-reacts-march-news-photo/514204418

Erin Andrews was awarded $55 million in her lawsuit against the owner of the Nashville Marriott and her stalker in the case over a secretly filmed nude video.

Andrews, an ESPN reporter at the time, was staying at the hotel, when her long-time stalker Michael Barrett compromised her peephole and was able to film into her room. He was able to find her because a hotel employee honored his request to stay in the room next to hers.

The jury found that Barrett was 51 percent at fault for the incident and liable for 51 percent of the $55 million award, and Windsor Capital Group, the hotel management company, was responsible for the remaining 49 percent.

Not only is this a legal issue but also a huge public relations crisis.

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